TRUSTED BY
JADE
L'OREAL
Therabody
TAFT
HEAVY HANDS
JOURNEE COLLECTION
TRUSTED BY
mira
BENCHMADE
Chamberlain Coffee
sheertex
Kellogg's
FELLOW
Lack of Color
SELKIRK
songfinch
$1B +
Attributable Revenue Generated
500 +
DTC Brands Served
160 +
Performance Specialists
5,000 +
Creative Assets Monthly
Play
From our CEO
Most brands don't have an attribution problem. They have a customer journey problem.
A DTC growth system works by aligning every channel around a single customer journey so that each channel multiplies the effectiveness of the next rather than competing for credit on the same conversion.
Most brands at $10M+ have channels running in parallel with no shared logic connecting them. No one owns the full customer path. No one owns the conversion from first purchase to second, which is where margin is actually made.
Pilothouse builds the system that connects them. Paid media fills owned media. Owned media converts at near-zero cost. Growth compounds rather than stops the moment ad spend does.
“Pilothouse transforms unpredictable marketing into a scalable growth system, so you can understand where growth comes from and defend it with confidence.”
Dave Steele
CEO, Pilothouse

How Pilothouse Approaches DTC Growth Strategy

What's included
  • Growth audit and opportunity sizing
  • Channel mix model (Meta, TikTok, Amazon, Google, Email)
  • Customer and positioning strategy
  • Lifecycle and measurement architecture
Frameworks we apply
Platform Intent Matrix
How visitor intent differs across Meta, TikTok, Pinterest, and Google.
Five-Message Framework
The five message types every DTC brand needs in market.
Generational Purchase Drivers
How Millennial, Gen Z, and Gen X audiences respond to different positioning angles.

Creative Strategy is the Expression of Performance.

Strategy-led Concepts
BROWSE
Data-backed Iterations
BROWSE
CGC, motion, product, and branded shoots-led concepts
BROWSE

Performance Media Strategy: Impact Beyond Impressions.

"We came to Pilothouse with a challenge — help us build a new category while also building a profitable business. That meant turning eye care into part of everyday self-care, but doing it in a way that could scale sustainably. Over the last two years, they’ve not only met that challenge, they’ve exceeded it. We’ve doubled year over year, both in revenue and in profit margin. What makes Pilothouse different is how well the teams collaborate across channels. Everyone rows in the same direction toward our North Star metric: ecosystem-wide profitability. That alignment has been critical to our success."

Jovi Bopara
CEO & Co-Founder, CorneaCare

" I'm a huge fan of the DTC podcast. While we were in the process of considering agencies, we listened to an episode about Email marketing, and then everything just clicked. We were looking for an agency, and here was the answer. I've been listening to these people talk for a year, and it finally clicked that these are the people we want to work with. And I'm so happy with it. Seriously, if you're considering working with Pilothouse, look no further you're in excellent hands. Everyone is so involved in making your brand grow and seeing you succeed. It's truly heartwarming."

Romina Krulig
Customer Relationship Manager at Impex of Doral
VIEW MORE TESTIMONIALS
FREE PLAYBOOK

The Pilothouse Growth System Playbook

The frameworks behind defensible DTC growth, how flagship products fund expansion, how channels integrate around the customer journey, and where the margin is actually made. Built for $5M+ DTC brands, pulled straight from the strategy we run for partners.

Download the Playbook
PARTNERSHIPS & CERTIFICATIONS

Let's Do DTC Differently

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