Content so killer your competitors will be clicking ‘buy now’

Check out the top content our DTC brands loved from us last month. 👇
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Brand Name Here

Type Of Content

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Creator Generated Content

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Check out these creator ads that crushed it for our clients this month!
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Vyper

Black Friday Green Screen

The goal was to make a gifting video targeted towards women buying for their partners. This was executed through relatable humor, product comparison, and dynamic background changes.

The Good Kiind

Gifting

The goal was to show the Good Kiind lunch box as a gift for your kid but also for yourself (positioned as gifting!) Making this ad visually fun and showing some unwrapping engages the viewer, leaving the door open to dive into the product features.

PastBook

Testimonial

The goal of this ad was to showcase how easy it is to use PastBook. The team chose to use a recently popular “negative” hook to grab viewers’ attention before highlighting the product features. The high energy creator, quick cuts, and product showcase help to keep this video engaging.

Beam

Black Friday Sale

The goal for this ad was to promote the Black Friday sale. By immediately highlighting the sale through the use of a green screen, viewers can quickly grasp the important information.

Taft

Black Friday Green Screen

People are often looking for practical products during the holiday season. This video starts with a strong urgency hook, and is followed by personal testimonial and product shots to create an engaging Green Screen ad.

TonyMoly

Testimonial

This unboxing video does a great job by conveying urgency, showcasing the product in use, and adding a seasonal element to encourage the viewer to buy now.

Santevia

Gifting

This takes a spin on the GRWM-style video, using the same kind of conversational tone but applying it to the holiday seasons. The creator wraps a gift for her mom, explaining the product benefits and why her mom would like it, making it easier for viewers to picture it in real life scenarios.

Umbra

Gift Guide

This green screen style video highlights Umbra’s holiday gift guides, showing how there’s always something for someone! The use of a creator helps build trust by leveraging social proof.

Llume

Gifting

The goal was to position LLUME as the perfect gift. A spin on a green screen ad making it a little bit more personal and authentic was a nice change and hopefully would inspire the viewer to think of this as a gifting idea for people in their lives.

Studio Production

Our production team really nailed it this month with their creative work.
Beam

Production Content

The goal for Beam was to capture alluring new content that would also highlight the flavor profiles of the product. This was achieved by arranging complementary food props throughout the content. For example, in the flat lay image, we staged green mint chocolate chip ice cream in a waffle cone and sprinkled chocolate shavings around the bag and drink to perfectly embody the mint chip flavor.

Beam

Hero Image

The goal for this photoshoot was to capture product photos focusing on the hot and cold versions of Beam's new latte drink. For this shot, our goal was to create a captivating 'hero image' that highlighted the product. By using a lower angle and shooting upwards towards the drink, we amplified its size while introducing an intriguing perspective to the composition.

Froning Farms

Lifestyle Image

The goal of this image was to capture the product in a lifestyle setting while also showcasing the product's flavors. We achieved this by creating a lifestyle kitchen set and strategically placed food props that related to the ingredients of the product.

eBags

Gif

To showcase the bag's capacity our team created a GIF by crafting a looping video showcasing the packing and unpacking process. Filming this as a stop-motion video added an element of entertainment to increase the viewer's attention.

Guava

Holiday Product Content

The objective for this content was to create visually captivating lifestyle photographs and videos for eBags, with a fall evergreen theme. Lifestyle content is a powerful tool to help viewers envision how the product works and how it can be incorporated into their everyday lives. The goal was successfully achieved through the thoughtful planning of sets and outfits before the shoot and clear communication and coordination with the model.

REEF

Production Content

The main objective of this shoot was to capture lifestyle-oriented video content, showcasing the product within everyday life. The combination of lively music, smooth transitions, and a variety of camera angles contributed to the captivating and fun nature of these videos.

Ad Creative

Optimized using data from 100+ active clients, our performance creative team designs ads that are made to sell!
Reef

Collage

The goal for these ads was to create a fast-paced, yet creative showcase of Reef’s product. This ‘collage’ editing style uses a mix of product photos, videos, and other moving elements to create a dynamic video that keeps the viewer engaged and builds excitement around the product.

Heraclea

Founder Testimonial

Founder’s angles are a great way to build trust with your audience and tell your brand’s story. This ad uses the founder’s voice-over, behind-the-scenes footage, and lifestyle images that showcase their hands-on approach to olive oil production to paint a picture for viewers and deepen audience connections.

Reef

Collage

The goal for these ads was to create a fast-paced, yet creative showcase of Reef’s product. This ‘collage’ editing style uses a mix of product photos, videos, and other moving elements to create a dynamic video that keeps the viewer engaged and builds excitement around the product.

Chamberlain Coffee

Seasonal Product Highlight

Based on a previous winning “Mystery Box” illustration, this iteration was designed specifically for the holidays. The use of a snow-like effect and other holiday elements helps viewers to embrace the holiday spirit while copy such as “mystery box” and “never before seen product” pique interest and engage viewers.

Umbra

Product Demo

This is a great example of how content can be reworked to create new ads for various channels. This started as a long-form CGC product demo, but with a little editing magic, fun transitions, and unique text overlays, it becomes a short, engaging, and educational video for Amazon.

Heraclea

Testimonial/Review

Testimonial/Review angles are a top performer for many accounts as the social proof is very helpful in getting the audience’s engagement. To achieve this, we strategically selected positive reviews and images that showcase the product in an appealing way.

Heraclea

Badges

Using badges is a unique way to present product features and benefits. In this case, we found clean imagery that showcased the product and custom-designed badges to suit the brand’s aesthetic.

Tru Earth

Then vs. Now

The goal for this ad was to position Tru Earth Laundry Strips as a superior product by showcasing a typical laundry day using liquid detergent versus True Earth's Laundry Detergent Eco-Strips. Seeing the scenes side by side makes the benefits easy for viewers to grasp the benefits without explicitly being told.