In this cast we invite longstanding team member Brett to join us. We talk about what's working in lead generation, and the holistic approach to multi-touch marketing you need to make things work in today's environment. We also talk about what E-commerce entrepreneurs can learn from lead generators and vice versa.
‣ What's Working with Lead Gen in 2020
‣ Benefits from Lockdown for Lead Generation
‣ How has Lead Generation Evolved in the last 5 years
‣ Optimium form length (push the info onto the phone)
‣ multi-touch marketing for lead gen (incorporating SMS + Push)
‣ Lead Generation Ad Content (What Works?)
‣ Which Niches are Popping for Lead Gen?
‣ Automation and aggregation in the Lead Gen space
‣ Telemedicine Client with multiple Touchpoints
‣ Server to Serve Tracking - Benefits, what it enables, how to set it up
‣ Main takeaways: Smarter customers and more automated middlemen
You provide the product and the vision. We provide the growth team for full-funnel digital marketing.
CONTACT USExplore our thoughts on advertising, media-buying, marketing, etc.
We’re serving up high-end experience and design expertise for this week’s pod with Andrea Wagner, Design Manager for Facebook Shopping and Jesse Campbell, designer and founder of design agency Partner.
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Brennan Dunn is the co-founder of RightMessage, a tool that helps make automated segmentation and website personalization easy for any business. He’s also the founder of Double Your Freelancing, providing resources and training for over 50,000 firms and freelancers.